In the Creatives section of the office, there’s a Jack London quote on the wall that reads “You can’t wait for inspiration. You have to go after it with a club.”
For months I didn’t fully understand what he meant; I initially found it a little funny and imagined a former officemate chasing a personified “idea” with a bat or a gun. Or sometimes I’d imagine myself having a picture taken by the quote with a golf club, but I digress.
It occurred to me recently what Jack London might really mean. Game designers, artists, writers, etc. they aren’t gods; they can’t create anything out of nothing. Their inspiration comes from something. Be it their passion for music, their mountain climbing days or what have you. They need to have an understanding of the world around them, in order to successfully create their own world, or for this context, a game.
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